Business Benefits of the iPad 2
So the specifications and details of the iPad 2 are finally with us. We all know that the iPad 2, like its predecessor, is going to be an excellent entertainment device, with ample opportunities to relax with a movie, enjoy a fun game like Angry Birds or listen to music but how will the iPad 2 stack up when it comes to doing business? Should you be considering one? Read on to find out!
Business Benefits of the iPad 2
- Front and Rear Facing Cameras for those all important video conferences, using your favorite client like Skype
- A faster dual core processor allowing for serious performance
- Slimmer and lighter but still with a 10 hour battery
- HDMI output to display customer presentation directly on their HDMI compliant devices, such as Plasma’s, LCD, Projectors, etc.
- Shows you as cutting edge and up to date with the latest technology (ideal if you are pitching for business in most verticals)
Those features are obviously over and above all the “standard” stuff you could do on the original iPad.
If you are working with offline clients, believe me when I say nothing work better than walking in with your iPad and showing them a live mock up of a website you have created for them, showing on your beautiful iPad screen that the business website they dreamed of is already live on the internet (albeit on your sub-domain), optimised for all browsers including the iPad 2 and is ready to transferred to a domain of their choice once they sign up with your company. Nothing converts better!
Taking it to next level and paying to have a custom built application, which may cost you a few thousand dollars to get setup, can be an ultra powerful marketing device if it shows your business in the best light. Few will be able to take their eyes of your iPad 2 so you’ll get their full attention far more than simply siting them in front of a projector.
Ultimately, if they are really keen to get their hands on your iPad 2 you could even offer them one as a deal breaker, for example: “We like to ensure all our clients are viewing the website in the same way their customers are, so we provide an iPad 2 free of charge to all clients who sign up for a 12 month Gold package at x amount”. Just keep it all above board so no-one can claim you are bribing your clients!
Business Benefits of the iPad 2 – Real or Not?
For us, the business benefits of the iPad 2 worth the relatively small investment you’d need to make to get your hands on one. You’ll love it for both business and pleasure!
Let us know what you think below, we love to hear your views.
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